Review Helpfulness Prediction: Survey
DOI:
https://doi.org/10.21533/pen.v7.i1.1511Abstract
Online reviews have become the major driving factor influencing purchasing behavior and patterns of social customers. However, it is difficult for customer to cover good reviews about any product or service according to massive amount of reviews latest years. Many previous researches provide innovative models about predicting review helpfulness in E-commerce websites. Some of these studies exploring the direct effect of review attributes on review helpfulness while others focused on reviewer’s attributes only. The main objective of this research is to review the most important attributes that have an affect on review helpfulness from many perspectives such as datasets, techniques, frameworks and evaluation methods of the experiments. The paper ends up with important findings about most attributes effect the review helpfulness such as Review Valence.
Downloads
Published
Issue
Section
License
This work is licensed under a Creative Commons Attribution 4.0 International License.
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
