The effects of social media digital channels on marketing and expanding the industry of e-commerce within digital world. Periodicals of Engineering and Natural Sciences, [S. l.], v. 11, n. 5, p. 64–75, 2023. DOI: 10.21533/pen.v11.i5.185. Disponível em: https://pen.ius.edu.ba/index.php/pen/article/view/185. Acesso em: 13 may. 2026.